Creative Director & AI Film Director

Gold Coast, Australia

Every project starts with a world.

SO STUDIO is the independent creative practice of Sarah O’Connor. Creating original worlds shaped by character, story and tension, developed through image, motion and film across fashion, beauty, music and culture.

Selected commissions, collaborations and licensing.

CAPABILITIES

Creative Direction

Visual Identity

Campaign Concepts

Art Direction

Fashion Films

Music Videos

Brand Films

World Licensing

DO NOT DISTURB

A hotel where the guests never left.

DO NOT DISTURB

A hotel where the guests never left.

DO NOT DISTURB

A hotel where the guests never left.

POOLSIDE

Leisure as a power move.

POOLSIDE

Leisure as a power move.

POOLSIDE

Leisure as a power move.

GILT

Heritage luxury, stripped of its reverence.

GILT

Heritage luxury, stripped of its reverence.

GILT

Heritage luxury, stripped of its reverence.

LIVE WIRE

A constructed visual era for a speculative record.

LIVE WIRE

A constructed visual era for a speculative record.

LIVE WIRE

A constructed visual era for a speculative record.

ANYWAY, STILL

Press imagery for an unreleased record.

ANYWAY, STILL

Press imagery for an unreleased record.

ANYWAY, STILL

Press imagery for an unreleased record.

DO NOT DISTURB

#005

A hotel where the guests never left.

POOLSIDE

#004

Leisure as a power move.

GILT

#003

Heritage luxury, stripped of its reverence.

LIVE WIRE

#002

A constructed visual era for a speculative record.

ANYWAY, STILL

#001

Press imagery for an unreleased record.

Every project starts with a world.

SO STUDIO is the independent creative practice of Sarah O’Connor. Creating original worlds shaped by character, story and tension, developed through image, motion and film across fashion, beauty, music and culture.Selected commissions, collaborations and licensing.

CAPABILITIES

DO NOT DISTURB

POOLSIDE

GILT

LIVE WIRE

ANYWAY, STILL

SO STUDIO is the independent creative practice of Sarah O’Connor. Creating original worlds shaped by character, story and tension, developed through image, motion and film across fashion, beauty, music and culture.

Selected commissions, collaborations and licensing.